Tesla is preparing to end production of its Cybertruck in 2027 as the electric vehicle maker looks to give more attention to its growing artificial intelligence and robotics business. The decision was confirmed by Tesla CEO Elon Musk in a post on X, where he indicated that the factory space currently used for Cybertruck production would be repurposed to manufacture more Cybercab robotaxis.
The move comes after several years of disappointing sales for the futuristic electric pickup truck. Despite generating considerable attention when it was first introduced, the Cybertruck has struggled to achieve the sales figures Tesla originally expected.
Tesla Shifts Cybertruck Factory Space to Cybercab Production
According to Elon Musk, Tesla plans to use the manufacturing space currently occupied by Cybertruck production to increase the production of its two-seater Cybercab robotaxis.
The decision reflects Tesla’s changing business priorities. Instead of focusing primarily on traditional electric vehicles, the company is increasingly investing in autonomous transportation, artificial intelligence, and humanoid robots.
Tesla has already started testing its Cybercab vehicles on public roads in Austin, Texas. The company has also indicated plans to expand its robotaxi services to additional cities, including Dallas.
Apart from the Cybercab, Tesla is operating robotaxi services using modified Model Y vehicles in several US locations, including Austin, Houston, Dallas, and parts of Florida.
Cybertruck Sales Failed to Meet Tesla’s Expectations
Tesla first introduced the Cybertruck in 2019, creating significant excitement around its unusual design and promised capabilities. During the initial launch period, Elon Musk suggested that the company could eventually sell approximately 250,000 Cybertrucks annually.
However, actual sales have remained far below those expectations.
Although Tesla positioned the Cybertruck as an important part of its future vehicle lineup, the company has managed to sell only tens of thousands of units over the past few years.
Its unconventional stainless-steel exterior attracted attention, but the design also divided potential customers. The higher-than-expected price and delays in bringing the vehicle to market further affected its commercial performance.
Cybertruck Launch Promises Were Not Fully Delivered
When Tesla first presented the Cybertruck in 2019, the company made several ambitious promises about its price, driving range, and overall performance.
During the unveiling event, Tesla suggested that the starting price would be below $40,000, while the top-end version was expected to offer a driving range of up to 500 miles.
However, the final production vehicle did not match those original expectations.
The Cybertruck’s launch was delayed by approximately two years, partly due to the COVID-19 pandemic. When customer deliveries finally started in late 2023, the starting price had increased to around $60,000, while the maximum driving range was also lower than initially announced.
These changes made the electric pickup more expensive than many potential buyers had originally expected.
Tesla Is Increasing Its Focus on AI and Robotics
The Cybertruck decision is part of a broader transformation taking place at Tesla. The company is trying to establish itself as more than just an electric vehicle manufacturer.
Earlier in 2026, Tesla also decided to discontinue production of the Model S sedan and Model X SUV. The manufacturing facilities previously dedicated to those vehicles are expected to be used for producing Optimus humanoid robots.
Tesla believes autonomous vehicles and robotics could become major parts of its future business.
The Cybercab project is particularly important to this strategy. The two-seater vehicle is designed specifically for autonomous transportation and could eventually become part of Tesla’s wider robotaxi network.
By redirecting factory resources toward these projects, Tesla is signalling that it wants to prioritize future mobility and automation technologies.
Cybertruck Faces Challenges Beyond Its Design
Apart from pricing and product expectations, the Cybertruck has also faced challenges related to public perception.
Its distinctive appearance has attracted both supporters and critics. The vehicle also became associated with political controversy after Elon Musk publicly supported Donald Trump and later became involved in the Department of Government Efficiency initiative.
These developments contributed to protests and negative attention surrounding the brand in the United States.
Although it is difficult to measure how much these factors affected Cybertruck sales, they added further challenges to an already difficult market situation.
What Happens to Tesla’s Future Vehicle Strategy?
Tesla’s decision to stop Cybertruck production in 2027 highlights how quickly the company’s priorities are changing.
The electric pickup was once presented as one of Tesla’s most ambitious products. However, the company now appears more interested in expanding its autonomous driving and robotics operations.
The next few years will be important for Tesla as it attempts to turn its Cybercab robotaxi ambitions and Optimus robot development into successful businesses.
Whether these new projects can deliver the commercial success Tesla expects remains to be seen. For now, the planned end of Cybertruck production marks another significant change in the company’s journey from an electric vehicle manufacturer toward an AI and robotics-focused business.